Sandra BJURSTROM MBA
Marketing & Communications Director
Professional Experience
An enthusiastic and energetic professional with a can-do attitude. Sandra has a passion and reputation for catalyzing the actions companies need to realize vision, primarily by developing effective marketing and communications strategies. I achieve success by effectively planning execution and using key performance indicators to optimize results. I also leverage my creative strengths along with data methods, business, technology, science, and automation.
Growth is my north star, and I am fueled by learning. My professional experience includes diverse roles where communication, situational sensitivity, resourcefulness, and adaptability were key to my success. I have a track record of ethics, effective communication, sound judgment, attention to detail, and project management. My professional experience spans
numerous industries.
Growth is my north star, and I am fueled by learning. My professional experience includes diverse roles where communication, situational sensitivity, resourcefulness, and adaptability were key to my success. I have a track record of ethics, effective communication, sound judgment, attention to detail, and project management. My professional experience spans
numerous industries.
Skills
- Marketing and Communications strategies and execution
- Brand strategy and brand building
- Leadership
- CX/UX design
- Customer acquisition and retention
- Research and analysis
- Data analysis
- Revenue and profitability maximization
- Project management
- Technology efficiencies
- MS Office
- Critical thinking and problem solving
- Written and verbal communication
- Adaptability
- Attention to detail
Education
- MBA Royal Roads University Victoria, BC 2016, Entrepreneur Residence Scholarship
- PMP Project Management Institute, 2015
- Industrial Engineering Diploma SAIT, 1994
- Marketing & Communications Director, SweetTech Engineering Consultants, Sept 2022 - Present
- Marketing & Comms Manager, Summit Nanotech, Dec 2021 – Sept 2022
- Marketing Strategist/Principal, Chaos Marketing Inc, Oct 2020 – Nov 2021
- Entrepreneur in Residence, Royal Roads University, Sept 2014 - Present
- Strategist: Marketing, Branding, PR, Communications Freelance, Jan 2012 - Present
- Marketing Consultant, William Joseph Communications, May 2020 - Oct 2020
- Director of Marketing, INGU Solutions, Jan 2020 - Apr 2020
- CEO | Founder, Child at Heart Children's Store, Dec 1999 - Jan 2011
- 22
- Nominated Calgary’s Top 40 Under 40